DESIGNING CONVERSATIONS BETWEEN INTERFACES AND USERS
App/Play Store & Release Notes
Here's how my words play a part in helping new users understand about Ola offerings and prompt them to download the app.
App and Play Store descriptions
I wrote the App and Play Store copy descriptions for both US and UK English dialects:
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Ola Cabs Play Store: India & Australia
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Ola Cabs App Store: India & Australia

Release Notes: I work with the developers and project managers to write our release notes. Here are a few release notes etched from my pen.
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4.6.8
Introducing Ola Pedal
• Get around your neighborhood in an eco-friendly way using bicycles. Available only in select locations.
Ola Play
• Browse curated playlists & radio channels while waiting for a Prime Play ride & play them directly from the app during a ride.
• Play your own music in a ride. Connect to car’s stereo via Bluetooth & enjoy your music.
4.6.7
Bug fixes and feature enhancements.
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4.6.6
Since you can’t teleport to work or to meet your friends (as it’s still not 2129 yet!), we needed to make the Ola app faster for you. So, what did we do? We rolled up our sleeves and peeped under the hood. We found a few harmless bugs that we politely shooed away. It’s your turn to update your Ola app for a seamless ride booking experience.
4.6.5
Ola Australia! We've been on the city runs and listening to all the love and inputs you had to share with us.
We outfoxed a few obscure issues that could have bothered you, fine-tuned the performance of the app, and made a few other minor tweaks. Download the latest app to enjoy a better ridesharing experience.
4.6.4
Introducing a new way to rideshare in Australia with Ola. Download the app to find affordable high quality ridesharing options near you. Simply enter your destination, pick your choice of ride and get instant confirmation with your ride details. Enjoy benefits like lower peak, lean fares, high quality rides, security features and more with Ola.
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4.6.2
Introducing new payment options for Share Pass & Ola Select:
We heard you when you said you wanted more payment options to buy Share Pass and Ola Select. Along with Ola Money, you can now also use your cards & net banking to buy your next Share Pass and Ola Select subscription.
We've squeezed out some more joy for you by fixing a few trifling bug issues that hardly ever bothered you.
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4.6.1
To help you get on the road faster, we've boosted the performance of the app with hard-to-find bug fixes. Download the latest version of the app to try it for yourself.
4.5.8
Here's a brand new update to jump-start your new year's journey! We peeped under the hood of our app, rolled up our sleeves and fine-tuned the experience for you to bring you our first update of 2018.
With this update, we're now ready for the iPhone X experience! See the Ola app fit seamlessly on the edge-to-edge screen of an iPhone X and enjoy an unparalleled ride booking experience.
The app is now faster and smoother than ever before. Download now and take it for a spin.
4.5.7
Add more fun and less glum to your daily commute with our latest update. Comes with more performance tweaks that will further improve your ride booking experience. Try it now!
4.5.6
The winter's coming. You need all the help you can get to arrive quickly at your destination. Here's what's new in our latest update.
• Feature enhancements and performance measures to help you book a ride faster
• A few itsy-bitsy bugs have been shooed away
Download now for the best booking experience.
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4.5.4
Start your Diwali celebrations by downloading the latest version of our app. It's cleaner, faster, and more efficient than ever before.
Get it now so that you can find and book a ride faster and spend more time to enjoy festivities with your loved ones.
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4.5.3
A lot has changed since our last update. You draw better performance, find fewer bugs, and enjoy a seamless booking experience. Download it now!
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4.5.2
Unveiling an all-new way to discover and learn all about your favorite Ola rides. From specific car models to unique features of each ride type, we've collated all the interesting tidbits you need to choose and book a ride. Simply double-tap or long press on a ride category to know more.
What's more? We've cleaned up a few bugs on the windshield of the app and improved the overall performance. Check it out!
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4.5.1
We've tinkered with the app to boost its performance. Enjoy the best experience of booking an Ola ride by updating to the latest version.
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4.4.8
We've enhanced your Ola Play experience. Resume playback from where you left off & experience the thrill of using your app as a remote during the ride. Try it now!
• Get customized destination-based experiences during your rides.
• With Notifications, we made it easier to find all offers in one place. Now, we've made it much more convenient by showing relevant coupons & offers every time you tap 'Apply Coupon'.
• Other performance & feature enhancements.





